DiGiorno enrages with outrageous hashtag tweet; Scores with no BS apology

http://twitter.com/#!/Cameron_Gray/status/509186384167727104

Why would that tweet be so destructive? Well, as Twitchy reported, the #WhyIStayed hashtag was sparked by the surfacing of a beyond disturbing video of Ray Rice abusing his then-fiancee (now wife) Janay Rice. Why did she stay with an abuser? Brave women tried to explain by telling their own heartbreaking stories on Twitter Monday under the hashtags #WhyIStayed and #WhyILeft.

So, you see, DiGiorno’s tweet was outrageous and people had reason to be enraged.

http://twitter.com/#!/Colvinius/status/509299207702732800
http://twitter.com/#!/Posietron/status/509177819801587712

DiGiorno Pizza swiftly deleted the tweet and issued an apology.

http://twitter.com/#!/drugmonkeyblog/status/509313984143839232

It didn’t go a long way for everyone and the Twitter account spent hours personally apologizing to its customers.

http://twitter.com/#!/DerekRumpler/status/509312954156982272
http://twitter.com/#!/thecaseydolan/status/509213667041103874

digiorno-apologies-tweets

There are many more such apologies on its timeline.

http://twitter.com/#!/IdiotTracker/status/509319744101416961

Heh.

Others appreciated the sincere, no B.S. apology and tried to end the outrage.

http://twitter.com/#!/JimmyPrinceton/status/509194449511931904
http://twitter.com/#!/coolhandschlute/status/509196311506477056
http://twitter.com/#!/larrymatovina/status/509241367567294464
http://twitter.com/#!/HeAintReally/status/509311633324511232
http://twitter.com/#!/claudiagray/status/509198294028124160

Agreed.

http://twitter.com/#!/kelliagodon/status/509200890331664385

Public figures can learn from this apology. Let’s contrast this apology with, say, these faux-pologies:

The Baltimore Ravens have yet to apologize for its vile tweet about Janay Rice. They simply deleted it quietly months later.

An exit prediction:

http://twitter.com/#!/j_zimms/status/509198050171293696

Related:

Abused women share their stories of #WhyIStayed and #WhyILeft

‘3 months later’: Baltimore Ravens delete ‘cringeworthy’ tweet about Janay Rice

This ‘vile’ Ravens tweet sparks renewed anger after video of Ray Rice punching fiancee surfaces; Updated

Shock: New video surfaces of Ray Rice punching his fiancee 

Read more: http://twitchy.com/2014/09/09/digiorno-pizza-enrages-with-outrageous-hashtag-tweet-politicians-can-learn-from-its-apology/

Leave a Reply

Your email address will not be published. Required fields are marked *